Founded in 1911 in Turin, Italy, Superga has become one of the most recognizable names in footwear. Known for its classic and versatile designs, the brand has stood the test of time, blending tradition with modern innovation. The Superga 2750, its flagship model, remains a global icon of casual style, often referred to as the "People's Sneaker."

Superga's story began over a century ago when Walter Martiny established the brand with a vision to create durable, high-quality shoes. Initially, the company focused on producing rubber-soled footwear for sports and outdoor activities. However, it wasn't until the 1920s that Superga truly found its stride with the introduction of the 2750. This lightweight, canvas sneaker quickly gained popularity, becoming a favorite among athletes and everyday consumers alike.

What sets Superga apart is its commitment to craftsmanship and authenticity. Each pair of shoes is meticulously designed and manufactured in Italy, ensuring premium quality. The brand's iconic vulcanized rubber sole, which provides excellent grip and comfort, has remained a signature feature throughout the decades. Over the years, Superga has expanded its collection to include a variety of styles, from slip-ons to platform sneakers, catering to diverse tastes and trends.

Superga's influence extends far beyond the world of footwear. In the 1960s and 1970s, the 2750 became a symbol of rebellion and counterculture, embraced by the youth of the time. Today, it continues to be a staple in wardrobes around the world, loved for its timeless design and versatility. Celebrities, fashion icons, and influencers have all been spotted sporting Superga sneakers, further solidifying the brand's status as a cultural icon.

In recent years, Superga has embraced sustainability, aligning itself with modern values. The brand has introduced eco-friendly materials and manufacturing processes, ensuring that its products are not only stylish but also environmentally conscious. This dedication to innovation and responsibility highlights Superga's ability to evolve while staying true to its roots.

For those interested in exploring the wide range of Superga products, a comprehensive product spreadsheet

From its humble beginnings in Turin to its global recognition today, Superga has proven that great design and quality never go out of style. Whether you're walking the streets of Milan or exploring a new city, Superga sneakers are the perfect companion for any adventure.